# Thrivity > Thrivity is a consulting and operational services firm that helps international companies > expand into and operate in Central and Eastern Europe. We combine strategic consulting with > hands-on delivery: market entry and entity setup, back-office and IT operations, finance/HR/IT > process optimisation with AI-driven automation, and IT and BPO talent acquisition. Founded on two decades of experience in back-office operations, IT implementations and business transformation. We work with companies entering the CEE region as well as established operations looking to redesign and automate core processes. Primary domain: https://www.thrivity.eu ## Core pages - [Home](https://www.thrivity.eu/): Overview of Thrivity's consulting and operational services, delivery process, and team. - [Services](https://www.thrivity.eu/services): Full service portfolio — Consulting (strategic transformation, IT advisory, HR advisory, finance advisory), Back Office & IT Operations, Market Entry Services (legal entity setup, compliance, talent acquisition), Process Optimization (finance, HR and IT process redesign with AI automation), Talent Acquisition (IT and BPO professionals), and Plug & Play Operations. - [About](https://www.thrivity.eu/about): The team, the firm's origin and its track record across CEE. - [Contact](https://www.thrivity.eu/contact): Contact form and meeting booking for new engagements. ## Insights - [Resources](https://www.thrivity.eu/resources): Index of Thrivity's market insight articles. - [Poland IT Market Landscape](https://www.thrivity.eu/resources/poland-it-market-landscape): Why Poland is a go-to market for IT talent — salary comparison against the US, key advantages for US companies, and notable market trends. - [Central Eastern Europe — a stronghold for innovation](https://www.thrivity.eu/resources/central-eastern-europe-a-stronghold-for-innovation): Demographics, education and technical expertise, sector strengths in IT, business services and automotive/battery manufacturing, geographic advantages, and government incentives across the CEE region. - [Why Companies Must Invest in AI-Driven Automation](https://www.thrivity.eu/resources/why-companies-must-invest-in-ai-driven-automation): Trends driving AI-driven automation, implementation challenges, the opportunities it opens, and the role of change management and consulting. ## Optional - [Privacy & Cookies Policy](https://www.thrivity.eu/privacy-policy) - [Terms of Use](https://www.thrivity.eu/terms-of-use) - [Thrivity on LinkedIn](https://www.linkedin.com/company/thrivity)